Clout, the once popular application in the SocialFi field, is now relaunching with a new brand Believe.

As a platform that early attempted to securitize social influence assets, the core logic of Clout is to enable users to monetize their influence. However, due to excessive reliance on the personal influence of issuers and excessive market speculation, it severely restricts the further development of Clout.

In light of this, Clout founder Ben Pasternak announced the upgrade of Clout to Believe, and will release the MVP version on April 27th. This upgrade completely abandons the simple ‘monetization of social relationships’ model, focusing instead on ‘empowering projects or technologies with practical applications to facilitate rapid token issuance and bootstrapping.’ This transformation embodies its vision shift from ‘Believe in Someone’ to ‘Believe in Something’.

Believe’s upgrade has also received widespread attention in the industry. Solana official, Solana co-founder toly, and Jupiter co-founder meow also retweeted Believe’s tweets. Since its launch on April 27th, Believe has also shown strong market momentum. According to founder Ben Pasternak, in just two days, the platform’s trading volume soared to $140 million, while creating $2.5 million in fee revenue for creators.

So, what kind of platform is Believe exactly? How are the platform fees allocated? What challenges will it face in the development process? Which tokens are worth paying attention to?

Believe: The ‘coin mint’ of creative projects

Believe can be seen as Kickstarter for creativity, ideas, or startups, and tokenizes creativity by simplifying the token issuance process, lowering the project access threshold, and leveraging the communication advantages of social media. The specific token issuance method is, in the tweet,@launchacoinAnd add the token name to deploy it as a token.

Alliance DAO founding partner Imran Khan said that founders or scouts can add in the post@launchacoinBy tagging, you can automatically create a token related to the idea. Then, the market will determine the fair value of the token based on the scale and importance of the problem solved. For founders, this is a way to measure the market’s real demand for their creativity or projects. If enough fees are generated, founders can extract profits and start building immediately. For scouts, their goal is to discover high-quality ideas and potential founders on Twitter and tag relevant tweets. If the founder eventually realizes this idea, the scout can permanently receive a portion of the fees.

In terms of fees, according to Ben Pasternak’s explanation, the Believe platform charges 2% of the transaction amount as transaction fees, of which the token creator will receive 1% of the transaction amount, Scouts will receive 0.1% of the transaction amount, and the remaining 0.9% will be retained by Believe. This allocation mechanism not only safeguards the interests of all parties but also provides financial support for the platform’s operation.

How does Believe help with token issuance?

Launch Coin uses Meteora DBC (Dynamic Bonding Curve) to quickly launch tokens at the lowest cost and is configured to pay fees to the creator. Meteora DBC is an SDK that includes all the features and performance of Meteora and is fully customizable, allowing integrators to launch tokens with customizable virtual curves directly on their Launchpad or platform, supporting integrator users in creating new tokens and establishing a dynamic bonding curve pool, where anyone can purchase tokens based on that bonding curve.

Which coins are worth paying attention to?

I have sorted out some tokens mentioned on the official Believe website and Ben Pasternak’s Twitter.

LaunchCoin: LaunchCoin was renamed by PASTERNAK. PASTERNAK is the token named after the founder Ben Pasternak. It was the first token to complete the presale on Clout, and its market value reached 80 million USD on the launch day on January 24, 2025. Subsequently, the market value plummeted to as low as tens of thousands of USD, but it has risen 12 times in the past two days, and the current market value has reached 14.6 million USD, with 8,997 holders. Some users also consider Launch Coin as the official token of Believe platform.

SuperFriend: by Helena Zhang AT@launchacoinDeployment (Helena Zhang founded the AI workflow automation platform Pocketflow in August 2024). SuperFriend can help visualize, understand, and chat with developers’ code repositories. SuperFriend is not yet deployed, but you can currently apply to join the access list. The current market value of SuperFriend token is 2.5 million US dollars, with 3179 holders.

Dupe: Dupe.com is a specialized alternative search tool for furniture products, with 1 million monthly active users and 367,000 followers on Instagram. Users can list a series of alternative furniture by adding ‘dupe.com/‘ before the URL of the furniture products they are interested in. Dupe.com CEO @ghoshalIt is reported that it accidentally launched a meme coin called ‘DUPE’ for Dupe.com on Solana, and later, the official introduction of Dupe.com also added the ‘$DUPE’ identifier.@ghoshalStill assuming on Twitter that Dupe.com will add the feature of purchasing with DUPE on the application and website, also allowing the purchase of goods with SOL. The current market value of Dupe token is $3.92 million, held by 3548 holders.

Peek: Peek is a product by Sherry Jiang(@sherryyanjiangAI personal finance application launched by ) ranked fourth in popularity on Product Hunt last week. Sherry Jiang previously worked at Google and Amazon. However, Peek token was not created by founder Sherry Jiang, but by a third party.@casatayDrive the creation.

CryptoGym: CryptoGym is a Meme trading simulator, which is currently live on the App Store. CryptoGym is about to launch a token incentive mechanism in the application. The CryptoGym token is independently promoted by the platform’s founder Michael Beer, and has been retweeted by Ben Pasternak. The current market value of the CryptoGym token is $145,000, with 639 holders.

Instaclose: Instaclose is a tool that uses AI technology for automated sales expansion, mainly through voice technology to immediately make calls for demo appointments after potential customer registration. Instaclose creator Samuel Spitz said that he and Ben Pasternak are online friends, and the token was created to support Ben Pasternak’s work. Samuel Spitz cautioned that ‘he has not made any commitments to this project, but it has taken up most of his time in the past two months. Most tokens could go to zero within a week.’

MaigaXBT: MaigaXBT is a cryptocurrency trading and Alpha signal AI agent, which won the first prize in the DeFAI track at the Seedify AI agent hackathon. The MaigaXBT token is deployed by Maiga creator VictorLee.eth, currently valued at $136,000.

Summary

Believe provides a “one-click Kickstarter” for creativity and startups with extremely low start-up costs and the spread advantage of Twitter. For investors, Believe may be an experimental field full of opportunities, but it is essential to make rational choices for high-quality projects and grasp the market rhythm.

In the future, whether Believe can find a balance between “empowering real value projects” and “restraining speculative bubbles” will determine whether it can truly achieve the leap to “Believe in Something”.

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